This post is also available in: Danish
A hen stands quietly pecking the ground in a medieval marketplace. Then, out of the blue, it gets a good kick from a boot that sends it flying through the air. And then it goes all Benny Hill: From a first-person perspective, the boot smashes into knights in armour, exploding sausages and various torture devices.
The scene is from the video game “Glum: A Wicked Misadventure”, which the Aalborg-based game studio CinderCat Games is working on as its first release.
“We are a relatively new game studio. There are eight of us working full-time on the first game, Glum, which is an action-adventure game about a goblin with a magic boot. We call it a first-person booter,” explains Sebastian Bendt Sørensen, CEO and co-founder of CinderCat Games.
“It’s a very comical and humorous game. But as a company, we take ourselves very, very seriously.”
Occurred during internships
The company CinderCat Games emerged out of an internship programme under the Danish Academy for Digital Interactive Entertainment (DADIU). A programme where 10-20 students meet across educational programmes to simulate a game studio over four months.
“For us, there is a direct correlation between attending DADIU – and then starting a game startup. Here we met like-minded people and could quickly feel if there was something to work further on full-time after the programme because it is so intense,” says Sørensen.
During the course, he himself attended the Interactive Digital Media programme at Aalborg University and was matched with students from, among others, Medialogy in Aalborg and Sound Design in Aarhus. And for the students, the rehearsal for running a business was so good that last autumn, they had assembled a team for an actual company that could register a business together.
A game and a sustainable business
The employees of CinderCat Games have only been full-time with the company since graduating last summer. However, they have come so far with their first game that they have received their first investment, funding from the Innovation Fund and have developed a demo of the game that will be used to raise more money for development. While the entire founding team is very passionate about their first computer game, they also take the running of the company very seriously.
“With biotech and with gaming, there’s a lot that has to be paid upfront before you see the product. It’s important that we also have a grip on the business. That’s why we have simultaneously enrolled in various startup programmes – among others under AAU – to get a handle on the fundamentals of running a startup,” explains Sørensen and continues:
“That’s why we’ve actually thought about structure and building a business from the start. We’re much more business-minded in terms of how we’re going to develop. It’s not just a game we’re making – it’s also a business.”
Fact: Meet CinderCat Games – and 7 other promising startups at the Digital Tech Summit:
The eight universities have each selected one startup to be invited to pitch their solution at this year’s Digital Tech Summit on November 8-9. CinderCat Games has been selected to represent Aalborg University.
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